How to Invest in Your Own Business

I think you’ll agree with me that turning that passion and drive you have for your new business into revenue and clients is NOT EASY.

So here’s a quick outline of how to invest in your own business to get it making money fast.

At first, the investment that you’re going to make comes as your time.

You build everything yourself… From the logo, to the ads, to the marketing, the procedures, the website, the Facebook page…on and on.

And you should! You need to know how to do everything. You need to be an expert at every topic so you can grow the business.

You have to launch things, then measure the results, and tweak your process to improve the products.

Kind of a side note here; I highly recommend that you document this whole process with as many pictures and videos, as you possibly can, and post them to your stories. 

Trust me, in a year you are going to need to see where you were at at this time last year.

It’s fun, yes, but more so it’s extremely motivating to see how much you’ve grown as a business and as an entrepreneur. You will always feel like you have so much more to do, that you end up forgetting how far you’ve come 

When you have last year‘s results or progress documented to see on Timehop or on those little Facebook messages that say, “Your stories from a year ago.“ it’s a major inspiration to keep going and keep building.

OK, so after you invest all this time, a cool thing starts to happen… The business starts to work!  You have success, you have clients, and low and behold you’re finally making money!

At this point, all that time you’ve been investing in the business becomes a much more valuable resource…all the sudden you can’t get everything done!

So from here you have to figure out how to multiply yourself so you can be more efficient. The best way to do that is to introduce technology into your business.

Now when I say technology, I just mean an app or a service that can help you do the things you’ve been doing manually.

Example: you don’t need to manually book all the clients on a paper calendar after texting with them (please stop doing this NOW).

Your clients probably don’t like they have to text you anyway! It’s time consuming. They just want to book with you!

So you should go and get one of the million different services that are out there that can do those bookings for you.

It will free up so much time you’ll be shocked, and you can stop working as your own employee and work on being the CEO , launching new cool things and testing ideas.

I use InflatableOffice for my bounce house rental business, The Jump Off.
I use Jobber for my christmas light install business, Lets Get Lit.
I use Shopify for my online straps store.
I use Event Hawk for lead generation and CRM for all my businesses.

With the extra time you have, you can make better ads.
You can experiment with new processes.
You can grow revenue instead of being the worker bee!

As you become less busy and more focused, the business will grow even more, and all the sudden you’re actually back to where you were before…out of time because you’re so busy with clients! 

It can be stressful, but never forget that it’s the best problem in the world to have!

Now what you need to solve the problem, is PEOPLE.

In this article is not going to cover all the ins-and-outs of hiring, but I am going to give you some great tips here.

The first position that you should hire for is a job that’s non-customer facing. It’s the easiest thing in your business to do.

You can hire someone, train them on the procedure, and be mostly done with it. Yes, you have to check their work, but you don’t have to be worried about if your customers are being taken care of properly.

Just like when you got the technology integrated, this will free up so much time for you, and it keeps you interacting with the clients. That’s important because you’re still the engine that drives the business!

The non-customer facing tasks are also usually the lowest paid tasks so it’s easier to fit it on the budget.

The other thing you can do, is train a person to run your technology! They have to be smart and highly trustworthy, but they just get to stay at home and play on the computer all day!

I’ve now hired an admin that works from home, her name is Kassie, and she’s been AMAZING in getting me off the computer and back working on the vision of the business and on new tasks.

As of now I am working on a large project to teach my techniques for recruiting, interviewing, hiring, training, and team building . It’s something I’m super passionate about so stay tuned for details on that project. Hopefully it’s coming out in summer or fall 2023!

And there you have it, the path to growing your business!

Please hit me on Twitter with your questions @nick_o_glass and as always thanks for reading ✊🏼

3 Step Action Plan for Business Growth in 2023

You had a great 2022, now you’re ready to really have HUGE business growth in 2023!

I get a ton of questions this time of year, as business owners close out the books on their year and look forward to how to double or even TRIPLE revenue from last year.

YES, I have the answers on how you can set you your 3 step action plan for business growth in 2023, and I’ll outline all those shortly, but the first thing you have to ask yourself is…

Do You Really Want Huge Business Growth in 2023?

Of course you WANT to double your revenue. I WANT to do $2 Billion in revenue!

The question that I’m really asking isn’t, “Do you want the money?”

The question is, “Do you want THE WORK?”
Do you want the stress?
Do you want the hiring?
Do you want the firing?

The true question is, “Do you want the problems that come with doubling your revenue from 2022?”

That’s what entrepreneurship is after all…problems coming at you.

More scale, more problems, coming faster, and they’re larger problems!

If you love sound of that, HELL YES, I do as well. Let’s scale to the moon!

If you don’t, I suggest you actually still follow the 3 steps below so as to make your life easier, but knowing the answer to what you truly want from your business is the answer to SCAEL, not money.

The 3 Step Action Plan for Huge Business Growth in 2023

These steps are in this order for a reason, so I suggest you solve each in the order that I present them.

#1 Regardless of your size, you need to SYSTEMIZE YOUR BUSINESS

Think McDonalds…Think FRANCHISE. How can you set up all your operations so the business could be run FLAWLESSLY by your cousin, while you’re at Disney World?

How can you streamline operations?
What can you do to remove your need to make any decisions?
What can you set up to make the workers day smoother and bulletproof?

The more important you are to your business, the less success you’ll have.

#2 Regardless of your size, you need a RECRUITING PLAN

If you’re a small business, you can’t do it alone forever, and if you’re already big, you can’t get bigger without people!

Here’s some good questions to help you form your recruiting plan…

How many interviews do you do a month/week? Depending on size, it should be minimum 2 a month. You don’t need more workers now, but you will soon, that’s a guarantee!

How often are you recruiting? Pretty much everyone’s answer to this is NOT ENOUGH. Tell everyone your hiring. Make it your life mission to have everyone know you want great help!

What does your interview process look like? Where do you interview? What questions do you ask? How do you ask those questions? This article can help answer these!

What are you actually looking for in people? I’m talking about their values, and natural motivations. Watch this video below for more on that.

When you do hire someone new, what does your training process look like? More detailed the better!

People will ALWAYS AND FOREVER be the key to scaling a business, period.

#3 Regardless of your size, you need a MARKETING PLAN

You can’t give your new workers hours if you don’t have clients. You can’t use your fancy new systems if you don’t have clients. Honestly, you can’t do anything without clients! Business objective #1 will always be GET CLIENTS!

4 types of marketing to focus your efforts on…

1. FREE – This is organic social media posts (99% Facebook Page). Look like a human, not a desperate business. Think REALITY SHOW vs ADVERTISER.
2. PAID – This is google ads and Facebook ads mainly. TikTok, LinkedIn, Snap… sure, but FB runs the world I promise. Teach yourself with this Youtube video.
3. SEO – This is the most important, and also the slowest. Get your SEO “perfect” today, you’ll be SUPER glad (and SUPER busy) in 8 months.
4. GUERRILLA – My favorite! Hit the streets with flyers, yard signs, magnets and beer koozies for clients!

I outline a lot of my marketing techniques in this video below

I have a partnership with an amazing marketing company called Event Hawk where you can get some amazing deals, and they KILL IT on the google ads!

GET NICK’S EXCLUSIVE EVENT HAWK PRICING

I started with Event Hawk in April, and by the end of the year I was up 140% in revenue by the end of the year! So, give them a shot and at least schedule a call with them to discuss it.

I’m going to close this article out like this…

Hopefully I pushed you to JUST GO and plan your work! Go execute your personal action plan for business growth in 2023

Plan your moves. Make moves on your plans.

No one gets wild successful by accident. Sure, we all had some “luck”, but the moves are calculated and ON TIME.

Right now its YOUR TIME. Go get it and be aggressive about it!

Get more content from Nick
🎙JUST GO Podcast
📸 Instagram
📺 YouTube Channel
🎥 TikTok
👨🏻‍🏫 Bounce House Business Mentors Facebook Group

Lets Get Lit Logo Christmas Lights Xmas

The Best Way to Ask For Google Reviews (My Core Value #1)

Below is an email that I sent to all of our clients at my Christmas Light business, Let’s Get Lit (letsgetlitxmas.com).

I wanted to share it here for a few reasons…
-First of all I’m proud and I want to share our successes
-Second, I wanted to show any entrepreneurs or managers out there a GREAT way to ask for some google reviews.

It’s fine if you just ASK, I mean it’s your business do whatever the hell you want to do, but I feel strongly compelled to tell a story and add value in most everything I do.

Put it this way…I’d rather say thanks, and tell a story, and bury the link for google reviews at the bottom, then shamelessly ask and get potentially more reviews.

The “transaction” is second to the investment and gratitude. I may get LESS results from that today, but in the long run it will cause MORE winning and larger victories.

It’s karma baby 🙂

❤️🆖

– – – – – – – – – – – – – – – – – – – – – – – – – – – –

Whats up Lets Get Lit Fam!!

What a year we had in 2021…Yes, the sheer VOLUME of homes and businesses we lit absolutely blew me away (111 Jobs), but the thing that was absolutely amazing was the reactions and love we got from not only YOU, but your neighbors and friends/fam too!

The other day I was checking our 7 year old, Boston, out of school to get his flu shot, and I ran into of my oldest clients and supporters, Jess. We started talking a bit, and then from behind me I heard another voice, “Oh my god you own Lets Get Lit?”

I smiled and said, “Yes I do…”

Before I could even finish what I was going to say, she said, “Wow ya’ll are so amazing! We saw one of your signs in Tchefuncte Country Club Estats and the house was beautifully done! My husband thinks ya’ll are so bad-ass, we’re getting you to light out house next year once the repairs are done!”

The feeling of pride and gratitude that I get when I hear things like that can’t be properly expressed with words.

I mean, this silly Xmas light idea of my next door neighbor Lori, that I named something totally weird, and themed with the color black, is not only successful, but it touches so many lives!

LGL Core Value #1: Aim to positively impact lives

It’s number one for a reason, and that’s because it TRULY is our aim, and I’m so damn proud to say that we are living true to it, and bringing some light to the world!

If you have a second, below is the link to leave us a google review, and it would mean the absolute world to me and the team if you could spread the good (or bad I guess) work about our little lighting company 🙂
https://g.page/r/CUTiQizLPPfQEAg/review

Thank you all so much!!

❤️🆖

PS: If you want to check out my other projects…
My YouTube Channel 
My personal Blog
The Jump Off (my waterslide and bounce house biz)
The Haul Off (my Junk Hauling biz)
-My podcast (AppleSpotify)

Entrepreneur Inspiration

Entrepreneur Inspiration

24 hours x 7 days = 168
8 hours sleep x 7 days = 56
168 – 56 = 112 hours
112 hours – 40 working = 72 hours
72 – 10 for commute/shower = 62

So that means you have 62 hours a week to work on building something amazing. You decide what you do with those 62 hours.

Before I quit my corporate job, every single one of those hours had to have PURPOSE or else I was never going to make it.

I started sleeping less so gain time to workout, read, and journal.

I stopped playing video games, stopped drinking, quit TV, and all I did was work on my blog cause I knew that either it would be my way out or that the knowledge I gained would get me out.

And I was right.

I missed a large chunk of Boston’s life, Journeys almost fired me, I lost touch with every friend I had, I went to parties and snuck off to build my blog on my phone in the other room…

but look at what I have now.

I’d do it 4 times longer than I did to get here.

And that’s just to get it started! Once it’s built it takes even more effort to scale.

But that’s ME. You have to find your path and “balance”.

There was one time when a dear friend told me that I was lucky cause of how big The Jump Off was getting.

We were on the phone, and I remember EXACTLY where I was when she said it.

I just smiled cause I knew what she meant, but in my head I was like…LUCKY?? Lol no, no.

That was the moment when I decided I had to figure out how to document my work ethic actually.

I look like an overnight success but I did more than anyone will ever know.

Don’t try to be me. Be you!

But just know this entrepreneur thing is closer to the story I just told and not what you see on Instagram.

If you don’t love it, you can’t make it. It’s too fucking hard.

But if you find enjoyment in the difficulty then you WILL make it.

♥️🆖

Being a Bounce House Entrepreneur (What its REALLY Like)

New YT video up!!

It’s about a 6 minute excerpt from the end of my last 60min video. I talk about some real shit.

Being an entrepreneur is MANY things good and bad, but if you really want to make you you’ve got to have the motivations for it meaning…

-Shit that 99% of people see as BAD, you see as good
-Losing is better than winning
-Winning never satisfys your drive to win
-Money is just a scoreboard not a inspiration
-There are no reinforcements. You rely on yourself
-The thought of a 401k is disgusting
-You’re all in. All in on YOURSELF
-Failure isn’t an option, but temporarily losing small to win big later is bad ass
-You not only can’t blame others, you are the scapegoat
-No one will ever care about it like you do
-All eyes are on you, and everyone has an opinion about you
-Pressure baby, you gotta love it!

Thanks to all the peeps that watch, LIKE, and subscribe.

We’ve got one more video in the pipeline now, and many more to come!

❤️🆖

Man Working From Home

How to Build Good Work From Home Habits (and Break Bad Ones)

If you started working remotely at the start of the COVID-19 pandemic, you probably expected to be back in the office by now. Although continuing to work remotely keeps us all safe, it’s also a major challenge, especially if you get off on the wrong foot. Fortunately, it’s never too late to turn bad habits into good ones. 

With Origin Leadership on your side, you can develop the skills you need to thrive in a remote work environment. Here’s a look at a few of the best habits out there for successfully working from home: 

Create A Results-Forward Environment 

Surroundings often dictate success. 

  • A dedicated office area is one of the most effective productivity tools out there. 
  • If you haven’t already started tailoring your workspace, now’s the time to start. 
  • No spare rooms? Check out these tips for building an office in your basement or garage. 

Foster Self-Motivation 

Independence is the name of the game in remote work. 

Build a Strong Routine 

Your office habits don’t work as well at home – build new ones.

  • Start your morning with a strong remote work routine that gets you into a productive headspace. 
  • Tackle your hardest projects first, when you have the energy to do them well. 
  • Remember to take breaks for lunch, moving around, and clearing your head – it’s not good for your mind or body to sit in one spot all day. 

Many people find that, with the right techniques, they perform even better when working from home. Dedicate time and energy into figuring out a remote workflow that works for you. In doing so, you empower yourself to succeed in any setting. 

Look to Origin Leadership for more great tips and inspiration that will help you to flourish!

Photo Credit: Pexels

Sickness Proves the World is Amazing

I was sick as a dog on Tuesday.

Woke up with a small stomach ache.

I pushed through and worked out, ate breakfast, like normal.

Tummy got worse and worse throughout the day.

I gutted out coaching Boston’s soccer practice at 6:30pm. My dad is the assistant coach and he took a lot of the lead role which helped a ton!

Got home about 7:30 and…BEDTIME!

Food poisoning.

It was BAD through the night, and I finally broke it about 9:30am on Wednesday.

I was still hurting all day but not as bad!

Skipped my own soccer game that night.

And then I woke up Thursday… morning READY TO CONQUER THE WORLD!

The interesting thing about being sick is how much of a perspective shift it is…

Once you’re healthy, it’s go time! Is as if the sun is brighter, people are nicer, and the world just occurs as amazing.

We just don’t realize how amazing life is until a part of it is compromised.

Then, when that compromise subsides, we can actually see to world for what it is…

UNBELIEVABLE!

Be thankful for what you have, whatever it is.

Realize that maybe THIS IS heaven.

It’s all good. And mindset can make it even better!

-NG

Broccoli Taco Bowl | Facebook LIVE | Thursday 4/11/19| Glassett Cooking Hour

Glassett Cooking Hour: Thursday 4/11/19

My beautiful wife Michelle cooked Broccoli Taco Bowls on Facebook Live on Thursday 4/11/19 as part of what we now jokingly refer to as “The Glassett Cooking Hour”.

You can find Michelle’s Facebook here: Michelle Glassett

Keto Recipe Paleo Jocko Willink Diet
Here’s my beautiful wife Michelle making Keto Empanadas!

I will be the camera man, and for the first time ever, I’ll also be Michelle’s coach because I have actually made this recipe once before!!

That’s a first on The Glassett Cooking Hour!

you can find Michelle’s Facebook here: Michelle Glassett

You can find my facebook page here Nick Glassett
Note: the FB Live will be broadcast from Michelle’s FB account

This blog post will serve as the recipe page so we can share it with you, and then after we cooked the dish (and ate it) I updated the post with any tweaks we think the recipe needs, as well as add photos and any further instructions that we feel are missing.

What Website am I on?

If your curious as to what site your on, this is actually my (Nick’s) blog, and it actually has very little to do with food! It’s a business, and management/leadership blog where I write a lot of inspirational content and it generally follows my thoughts about business, running teams of any kind, and self awareness and personal growth. If you happen to poke around a bit, AWESOME! I love any feedback and of course your eye balls on my writing is amazing.

I’m trying to get Michelle to start her own blog, but we’re pretty busy people so I have yet to succeed in that…until then, these recipes will have to live on my blog!

Disclaimer, I have no freaking idea how to write recipes, so I just keep it simple 🙂

We love any and all feedback, so please let us know what you thought by dropping us a line! I put a contact form at the bottom of the post!

Thanks for tuning in!!!!!

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LEAN AND GREEN RECIPES: BROCCOLI TACO BOWL

Prep Time: 15 minutes
Cook Time: 15 minutes
Total Time: 30 minutes
Servings: 4
Calories: 330

INGREDIENTS
• 1 oz lean ground beef
• 4 oz shredded cheddar cheese
• 5 cups broccoli cut into bite sized pieces
• 1 cup diced tomatoes
• 1/tsp garlic powder
• 1 tsp onion powder
• 1 tsp salt (divided)
• 1/2 tsp red pepper flakes

INSTRUCTIONS
1. Steam the broccoli
2. In a large skillet brown ground beef and drain
3. Add tomatoes, garlic powder, onion powder, salt, and red pepper flakes. Stir well.
4. Add broccoli
5. Serve in a bowl and top with cheddar cheese.

RECIPE NOTES
I count this as 1 lean meat, 3 servings of vegetables and 2 condiments.

Nutrition Facts

Lean and Green Broccoli Taco Bowl
Calories 330    Calories from Fat 135

                                         % Daily Value*
Total Fat
15g                            23%
Saturated Fat 8g                       40%
Cholesterol
100mg                 33%
Sodium
959mg                         40%
Potassium
929mg                    27%
Total Carbohydrates
13g       4%
Dietary Fiber 4g                        16%
Sugars 4g
Protein 36g                               72%
Vitamin A                                   23%
Vitamin C                                   130%
Calcium                                       29%
Iron                                              25%

* Percent Daily Values are based on a 2000 calorie diet.

We’d love any and all feedback from you. Let us know what you thought, what we could do better or different, or anything else that might be on your mind at all! Thank you!

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Busy is a Choice. Tired is a Mindset.

My little boy has been watching Twitch a lot lately (a social media platform where you watch other people play video games) He’s kind of turning into a little 4.5 year old gamer. My BUILDER sprit took over, and I decided to have an important conversation with him…
I told him that we can have HIM play the games, and have other people watch him on Twitch. He was intrigued…then interested…then Tuesday night he was asking me all night long to “Make a video” for Twitch. I haven’t had the time to set it all up yet, so after I finished with some office work it was about 9pm and I told him we’d just record a video for now instead. We did, and it was hilarious!! (it’s on my social media if you want to see it)
One of my wife’s friends commented on Facebook that the Glassett’s are the busiest people on earth, and she doesn’t understand how we have time to do all the things that we do. I feel that. I get that…and from the outside I understand why she would say that…but…
Busy is a choice!
I love to BUILD and so when I get home, I just keep doing it. Sometimes that looks like being on the phone with you guys. Sometimes it looks like writing. Sometimes it looks like helping Michelle with her marketing. Sometimes it looks like building legos with Boston! Soon It will look like playing Roblox with him… I don’t watch TV. I wake up at the same time everyday (yes, even when I’m off). I read before I go to bed. I write in my journal.
I may look “busy”, but really it’s just only doing things that ADD VALUE to the family or to life. I’m never too busy, but my day is ALWAYS full.
How does this apply to you? Simple…we’re out of BTS now, and the MORAL here is that we don’t let down. We don’t get lazy and say “we’re tired.” HELL. NO. If busy is a choice, then tired is a mindset. We’re fine. Honestly. Clean up the…SELLING, STORE, and OPERATIONS. We’ve got work to do!
Thanks!

-NG